Advocacy, communication and social mobilization to stop TB : a 10-year framework for action

This workplan focuses on how advocacy, communication and social mobilitation can contribute to TB control policies and programmes. In particular, it aims to: provide guidance to national initiatives designed to implement the Global Plan TB 2006-2025; foster advocacy, communication and social mobilization capacity (ACSM); and encourage behavioural and social changes, tailored to specific local context, that will result in increased TB case detection and cure rates. A successful strategy will need to: develop national and sub-national ACSM capacity; build inclusion of patients and communities affected; ensure political commitment and accountability; build country-level ACSM partnerships; learn and build on good ACSM practices. This is key tool for policy makers, at national and local level, health authorities and organisations working with TB and health communication